Brands & Campaigns
One sentence, a brand, and its logo on everything it will live on.
“A record shop and listening bar on the harbour wall, open till 2 a.m.” One sentence became Saltgroove: three logos, four colours, eight things it will live on. Drag a logo onto anything — or let it walk the whole brand for you.
From one sentence to a brand
Three logos drawn by Recraft V4.1 Vector — a 1970s wordmark whose two O’s are records, a badge, a mark of a record setting into the sea. Real SVG: blow it up to the side of a van and the edge stays sharp.
Eight blank things shot by GPT Image 2.5 — the mug on the counter, the van on the harbour cobbles, the shopfront at golden hour, the wall of the listening bar at night.
Each print area marked once, by its four corners, the way the Canvas mockup marks it. The logo takes the perspective, the folds and the light of the photo from there.
Every surface takes it its own way
Printed — on the van, the shopfront, the record sleeve: the photo’s own light falls across the logo.
Soaked in — on the hoodie, the tote, the paper bag: the ink sinks into the weave and bends with every fold.
Wrapped — round the mug: the logo curves away at the edges as the round turns from you.
Lit — as neon on the brick: the logo’s edges become tubes, and the wall glows in the brand’s colour.
Your brand next
Start from a sentence. Draw the logo as vector, shoot the blanks, lay it on — then take the whole set into a campaign.